Our Story

forward financial bank, our story

Ever changing, ever growing – our evolution moves FORWARD!

 
Originally incorporated in Marshfield, WI in 1919, we’ve adapted and grown throughout the years to respond to the changing needs of our clients and communities.
 
We have spent the last 10 years moving into rural communities that larger banks were leaving and some smaller banks couldn’t sustain. Our mission of Moving Our Communities Forward resonates with the families, businesses, farms and non-profits in Central Wisconsin; and we continually look for new communities to become a part of.
 
Our digital footprint is growing quickly – both in the number of services we offer and the number of online connections we make. In our fast-paced world, we are ready to connect with you and advise on the best convenience service to fit your lifestyle.

 

 

We will continue to remain consumer-oriented by offering home loans, improvement loans, consumer loans, and a complete variety of commercial and agricultural loans; in addition to checking accounts and a full range of savings programs.

 

 

President’s Message


President Bill Sennholz_Forward Financial Bank

A colorful fall!

 

The fall colors are upon us – outside and throughout the bank. The wonderful and colorful personalities of our staff have helped Forward earn the designation of being one of the Best Banks to Work For. We’re proud to be on the short list of banks recognized for their culture and dedication to our employees. Personally, I’m proud of this team for everything they do for our communities!

 

We’ve put the finishing touches on a newly remodeled location in Stanley giving our team there more room to serve their customers. If you are driving through Marshfield, you may notice that progress on our new Headquarters is continuing. I can’t wait to show you the new facility next Spring.

 

Take some time to enjoy the fall colors before they disappear. If you are in our offices on Halloween, you can see our colorful characters first hand!

 

 

 

William W. Sennholz
CEO & President

 

 

Our Leadership


 

Board of Directors

Our Board of Directors consists of eight members, all living in our bank location communities. They represent all areas of our marketplace and many of the important industries we serve.

Senior Management Team:

Bill Sennholz_President-CEO

William W. Sennholz

CEO & President
Rob Mort

Rob L. Mort

Treasurer/CFO
Dave Clark

Dave Clark

Executive Vice President

Corporate Officers:

Phil Venzke

Philip Venzke

Vice President/CIO
Lori Schutz

Lori Schutz

Vice President
Mike Henke

Mike Henke

Vice President
David Krause

David Krause

Vice President
Gene Knoll

Gene Knoll

VP/Lending Specialist
Gary Schraufnagel

Gary Schraufnagel

VP/Ag Lender
Jennifer Sobotta

Jennifer Sobotta

VP/Marketing Director
Chris_Mueller

Christopher Mueller

Asst. VP/Compliance
Jesse Nelson

Jesse Nelson

VP/Internal Audit
Jessica Frahm

Jessica Frahm

Vice President
Holly Zopfi

Holly Zopfi

Asst. Vice President
Bill Neville

William Neville

Asst. Vice President
Chrissy Walczak

Chrissy Walczak

Asst. VP/Controller
Carissa Miller

Carissa Miller

Asst. Vice President
John Kaprelian

John Kaprelian

Asst. Vice President
Chad Hoerman

Chad Hoerman

Asst. Vice President
Gwen Schnitzler

Gwen Schnitzler

Asst. Vice President/HR
Megan Genteman

Megan Genteman

Asst. VP/Deposit Operations
Sandy Klatt

Sandy Klatt

Corporate Secretary
Forward Financial Bank is guided by a diverse and experienced group of professionals that touch all aspects of our business. They follow our mission, educate our team on the corporate values, and set the tone for growth and excellence.  

 

2016 Summary Annual Report »