Ever changing, ever growing – our evolution moves FORWARD!
Originally incorporated in Marshfield, WI in 1919, we’ve adapted and grown throughout the years to respond to the changing needs of our clients and communities.
We have spent the last 10 years moving into rural communities that larger banks were leaving and some smaller banks couldn’t sustain. Our mission of Moving Our Communities Forward resonates with the families, businesses, farms and non-profits in Central Wisconsin; and we continually look for new communities to become a part of.
Our digital footprint is growing quickly – both in the number of services we offer and the number of online connections we make. In our fast-paced world, we are ready to connect with you and advise on the best convenience service to fit your lifestyle.
We will continue to remain consumer-oriented by offering home loans, improvement loans, consumer loans, and a complete variety of commercial and agricultural loans; in addition to checking accounts and a full range of savings programs.
President’s Message
It’s a new year filled with opportunities!
The Forward family is going to take many opportunities in 2019 to look back at our rich 100-year history – yes, I said 100 years! We plan to celebrate this milestone all year long with stories from our customers and our outstanding team.
We are also seeing opportunities for growth in 2019. We’ll be expanding our network of offices in May and are looking forward to welcoming new staff, customers, and non-profits. Our mission-based approach sets us apart from other financial institutions and allows Forward to truly make a positive impact in our communities.
We have 100 years of momentum – thank you for being part of the journey!
William W. Sennholz
CEO & President
Our Leadership
Board of Directors
Our Board of Directors consists of seven members, all living in our bank location communities. They represent all areas of our marketplace and many of the important industries we serve.
Senior Management Team:

William W. Sennholz
CEO & President

Dave Clark
Executive Vice President

Rob L. Mort
Treasurer/CFO
Corporate Officers:

Tom Armstrong
Market President
Senior Vice President

Carissa Miller
Credit Administration Officer
Vice President

Chad Hoerman
Senior Commercial Lender
Vice President

David Krause
Senior Commercial Lender
Vice President

Gary Schraufnagel
Ag Lender
Vice President

Gene Knoll
Lending Specialist
Vice President

Jennifer Sobotta
Marketing Director
Vice President

Jesse Nelson
Internal Auditor
Vice President

Jessica Frahm
Commercial Lender
Vice President

John White Jr.
IT Director
Vice President

Lori Schutz
Project Manager
Vice President

Mike Henke
Ag Lender
Vice President

Ron Wilczek
Senior Commercial Lender
Vice President

Sam Pritzl
Commercial Loan Officer
Vice President

Todd Waldhart
Commercial Loan Officer
Vice President

Bill Neville
Commercial Lender
Asst. Vice President

Chrissy Walczak
Controller
Asst. Vice President

Christopher Mueller
Compliance Officer
Asst. Vice President

Gwen Schnitzler
Human Resources Director
Asst. Vice President

Holly Zopfi
Loan Operations Officer
Asst. Vice President

Jesse Kreiner
Commercial Lender
Asst. Vice President

Jill Scheppler
Mortgage Lending Manager
Asst. Vice President

John Kaprelian
Retail Manager
Asst. Vice President

Megan Genteman
Deposit Operations Manager
Asst. Vice President

Molly Knoll
Commercial Lender
Asst. Vice President

Sandy Klatt
Executive Admin.
Asst. Vice President
Forward Bank is guided by a diverse and experienced group of professionals that touch all aspects of our business. They follow our mission, educate our team on the corporate values, and set the tone for growth and excellence.