Our Story

forward financial bank, our story

Ever changing, ever growing – our evolution moves FORWARD!

 
Originally incorporated in Marshfield, WI in 1919, we’ve adapted and grown throughout the years to respond to the changing needs of our clients and communities.
 
We have spent the last 10 years moving into rural communities that larger banks were leaving and some smaller banks couldn’t sustain. Our mission of Moving Our Communities Forward resonates with the families, businesses, farms and non-profits in Central Wisconsin; and we continually look for new communities to become a part of.
 
Our digital footprint is growing quickly – both in the number of services we offer and the number of online connections we make. In our fast-paced world, we are ready to connect with you and advise on the best convenience service to fit your lifestyle.

 

 

We will continue to remain consumer-oriented by offering home loans, improvement loans, consumer loans, and a complete variety of commercial and agricultural loans; in addition to checking accounts and a full range of savings programs.

 

 

President’s Message


President Bill Sennholz_Forward Financial Bank

It’s a new year filled with opportunities!

The Forward family is going to take many opportunities in 2019 to look back at our rich 100-year history – yes, I said 100 years! We plan to celebrate this milestone all year long with stories from our customers and our outstanding team.

 

We are also seeing opportunities for growth in 2019. We’ll be expanding our network of offices in May and are looking forward to welcoming new staff, customers, and non-profits. Our mission-based approach sets us apart from other financial institutions and allows Forward to truly make a positive impact in our communities.

 

We have 100 years of momentum – thank you for being part of the journey!

 

William W. Sennholz
CEO & President

 

 

Our Leadership


 

Board of Directors

Our Board of Directors consists of seven members, all living in our bank location communities. They represent all areas of our marketplace and many of the important industries we serve.

Senior Management Team:

William W. Sennholz

CEO & President
Dave Clark

Dave Clark

Executive Vice President
Rob Mort

Rob L. Mort

Treasurer/CFO

Corporate Officers:

Tom Armstrong

Tom Armstrong

Market President

Senior Vice President

Carissa Miller

Carissa Miller

Credit Administration Officer

Vice President

Chad Hoerman

Chad Hoerman

Senior Commercial Lender

Vice President

David Krause

David Krause

Senior Commercial Lender

Vice President

Gary Schraufnagel

Gary Schraufnagel

Ag Lender

Vice President

Gene Knoll

Gene Knoll

Lending Specialist

Vice President

Sobotta, Jennifer - 200x200

Jennifer Sobotta

Marketing Director

Vice President

Jesse Nelson

Jesse Nelson

Internal Auditor

Vice President

Jessica Frahm

Jessica Frahm

Commercial Lender

Vice President

John White - 200x200

John White Jr.

IT Director

Vice President

Lori Schutz

Lori Schutz

Project Manager

Vice President

Mike Henke

Mike Henke

Ag Lender

Vice President

Ron Wilczek_200x200

Ron Wilczek

Senior Commercial Lender

Vice President

Sam Pritzl

Sam Pritzl

Commercial Loan Officer

Vice President

Todd Waldhart 200x200

Todd Waldhart

Commercial Loan Officer

Vice President

Bill Neville

Bill Neville

Commercial Lender

Asst. Vice President

Chrissy Walczak

Controller

Asst. Vice President

Chris Mueller

Christopher Mueller

Compliance Officer

Asst. Vice President

Gwen Schnitzler - 200x200

Gwen Schnitzler

Human Resources Director

Asst. Vice President

Holly Zopfi

Holly Zopfi

Loan Operations Officer

Asst. Vice President

Jesse Kreiner

Jesse Kreiner

Commercial Lender

Asst. Vice President

Jill Scheppler

Jill Scheppler

Mortgage Lending Manager

Asst. Vice President

John Kaprelian

Retail Manager

Asst. Vice President

Megan Genteman - 200x200

Megan Genteman

Deposit Operations Manager

Asst. Vice President

Molly Knoll - Forward Bank

Molly Knoll

Commercial Lender

Asst. Vice President

Klatt, Sandy - 200x200

Sandy Klatt

Executive Admin.

Asst. Vice President

Forward Bank is guided by a diverse and experienced group of professionals that touch all aspects of our business. They follow our mission, educate our team on the corporate values, and set the tone for growth and excellence. 

 

2018 Annual Report Summary »