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Forward Bank


There is more to Forward Insurance than providing simple auto and home insurance policies. We strive to give you the peace of mind that comes with knowing that the people and things you care about are protected from the threat of financial loss.

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  • Independent Insurance Agency
  • Access to many highly rated carriers
  • One on one access to knowledgeable Insurance professionals
  • Save money when you bundle

Auto Insurance

Grab the wheel with confidence! Enjoy affordable auto insurance options and a variety of discounts.

Boat & Watercraft

Stay safe and don't let an accident ruin your water fun! Find the right coverage for your boat or personal watercraft.

Recreational Vehicles

Spend more time on the road or trails without the worry. Make your ATV, snowmobile, golf cart, and off-road bike, are properly protected!

Homeowners & Renters

More than the place that you live, a home is where memories are created and shared. We can help you safeguard your home from common hazards.

Life Insurance

Life insurance can help secure your beneficiaries' financial stability and create a meaningful legacy.

Woman with umbrella


You've worked hard for your car, home, savings — your success. Personal liability umbrella coverage can help you protect these assets.

Business Insurance

Whether it's a home-based business, a successful storefront operation, or a thriving company with changing needs, you'll need to manage your liability and business interruption risks.

Farm Insurance

Whether you're a farmer whose primary focus is on agriculture, or a rancher who raises cattle or sheep, the land is your livelihood. And to keep a successful business running, you need the right protection.

Consider a Policy Review

As family, life and career plans change, so should your insurance. Contact a member of the Forward Insurance Family to discuss a policy review. We will work with you to create a plan, or update the one you have, to match your current life situation with the appropriate coverage.

Forward Insurance has locations in Athens, Marshfield, Park Falls, Phillps, Stanley, Thorp, and Withee.